Thu, 21 Apr|
CCO InnerCircle SEA - April Edition VZD.1 (2)
Conversational Commerce on the rise - focus on Messaging and channel availability
Time & Location
21 Apr, 12:10 pm – 1:00 pm GMT+8
About the Event
Conversational CX and Commerce has been increasing rapidly bolstered by the 2019 pandemic. Customers are increasingly turning to social messaging apps to connect with companies, with inquiries over WhatsApp, FB Messenger, WeChat and Line jumping 36% in 2021 - higher than any other channel.
Messaging is no longer used just for problem resolution, it has become a medium for pre-sale inquiries with purchases happening right within the messaging ecosystem.
Join us for this session as we take a look at how companies can leverage this.